Why HTTPS is So Important? Some Changes In Google Policy.

Google started to mark pages, that loaded with HTTPS on Google Chrome, as “secure” in October of last year. Also, some of the HTTP pages were marked as “unsecured”. These actions were done to show that safety of Google Chrome users is the priority. It was now announced that this year Google is going further and in July 2018 all of the HTTP websites will be marked as “unsecured”.

This article should help you, if you are worried, how these changes can affect your website and what can you do to protect your users.

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Good News For Restaurant Owners – Menus on GMB Dashboard

We all know, how beneficial Google My Business is for business. Google has presented new GMB feature, that will make all restaurant owners happier. From now on all of the Google My Business listing owners will have an ability to add and edit their menus.

The menu editor is available in Info tab of your Google My Business dashboard. The editor lets owners edit the prices, titles and descriptions of items. It also lets to divide menu into sections like appetizers, entrees, desserts and so on.

This new feature will let your customers on mobile phones to see the menu directly on your GMD dashboard. Google believes that it will help restaurant owners to attract new clients easier.

Here is the simple instruction on how to use the new feature:

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Google Hotel Ads: Get More Direct Bookings from Google Search

Are you working hard to get more online direct bookings, only to find out that huge Online Travel Agencies (OTAs) like Booking.com, Expedia, Hotels.com, etc. are taking most of your online reservations?

If so, you are not alone. The truth is that over 76% of online bookings happen via OTAs, so yeah, you’re right, you might get the feeling that you do all the work, and someone else is taking advantage of it.

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